As a business owner, it’s always a good idea to effectively use the marketing tools that are bringing you the most success. Measuring success as a business typically pertains to ROI, sales/income
What is Search Engine Optimization?
Search engine optimization or simply SEO is the process of optimizing websites to obtain higher rankings in search engines with specific keywords and phrases, and getting “free” organic traffic
What is Mobile Marketing?
While the definition of mobile marketing sounds obvious at first, there is actually more to it. And many businesses are finding it difficult to utilize the new marketing strategy. As 2014 draws to
Social Media Marketing for Businesses
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you’re not
7 Tips for Highly Effective Content Marketing
Content is king, and nowhere is that more true than in content marketing. Content marketing, which bridges the divide between marketing and storytelling, is vital to attracting and keeping e-commer
The Ultimate Guide to Email Marketing
The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Given its early beginni
10 Ways to Improve Search Engine Optimization (SEO) as a Developer
First off, what is SEO?SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its visibility when people search for products or se
What is Mobile Marketing?
Are you reading this post from a mobile device? I’m certain, considering that 80% of internet users own a smartphone. Both marketers and consumers begin their web services on mobile. Digital mark
Social Media To Promote Your Brand
The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed’s data and insights to deliver useful tips to help guid
Content Marketing FAQ: What Kinds of Content Can You Use?
The terms “content,” “content marketing,” “content marketing strategy,” “content marketing plan,” and other phrases are everywhere. They appear in pi